Printable Version of Topic

Click here to view this topic in its original format

Dieselstation Car Forums _ Alt.Binaries _ Possibly the greatest ad of all times. Really

Posted by: OHirtenfelder Jan 24 2012, 10:09 PM



This made me laugh so hard. Especially the fact that they could even say this, and state it as though it's a fact. Haha!!

Posted by: moe Jan 24 2012, 11:18 PM

The guy that did this (can't remember his name) is considered an advertising genius. This along, with the rest of the VW print campaign in the US for that time period is considered one of the master works of advertising. It is really funny that they could state this as fact back then though.

Posted by: OHirtenfelder Jan 25 2012, 12:43 AM

Have you got any idea who this guy is and/or where I can find more of his work, specifically the campaign you're talking about?

Posted by: fiber optic Jan 25 2012, 04:22 AM

QUOTE(OHirtenfelder @ Jan 25 2012, 02:43 AM) *
Have you got any idea who this guy is and/or where I can find more of his work, specifically the campaign you're talking about?


http://www.thesamba.com/vw/archives/ads/adst1.php

Posted by: HKYStormFront Jan 25 2012, 07:37 AM

lolz

Posted by: Nike SB'd Jan 26 2012, 11:54 AM

QUOTE(OHirtenfelder @ Jan 25 2012, 12:43 AM) *
Have you got any idea who this guy is and/or where I can find more of his work, specifically the campaign you're talking about?


The copywriter (person who comes up with the words) was Julian Koenig, and yes he is considered one of the greatest copywriters to have ever worked in advertising. The "think small" campaigns he did with VW were voted the #1 ad campaign of all time by Ad Age. He also invented Earth Day. Seriously.

Posted by: shandyman5 Jan 26 2012, 05:57 PM

Greatest ad ever.

Posted by: moe Jan 29 2012, 10:01 PM

He also did Avis's "We're number two, so we try harder."

Posted by: MaTBoY Feb 2 2012, 08:01 PM

hahaha.

Powered by Invision Power Board (http://www.invisionboard.com)
© Invision Power Services (http://www.invisionpower.com)